Brian Awadis, better known as FaZe Rug, has become one of YouTube’s biggest success stories. His net worth has soared with his massive online presence. The gaming content creator boasts over 26.6 million subscribers and has amassed 5 billion video views across his channels.
His net worth estimates vary substantially in 2024, ranging from $4 million to $16.65 million. The YouTube star’s wealth comes from several income streams. His YouTube empire brings in about $290,000 monthly, and his yearly earnings could reach anywhere from $235,000 to $3.8 million. His role as a prominent FaZe Clan member adds to his wealth, with the organization’s revenues hitting $138 million in 2022. FaZe Rug’s financial growth shows no signs of slowing down, and experts predict his subscriber count will reach 27.5 million by March 2025.
The Early Life of FaZe Rug
Bryan Rafat Awadis was born on June 24, 1996, in San Diego, California. This future YouTube star came from humble beginnings that would shape his content and connect with millions of viewers.
Family background and upbringing
Bryan’s roots trace back to a Chaldean Assyrian family. His parents left Tel Keppe, Iraq, to build a better life in the United States. His dad, Ron Awadis (known to fans as “Papa Rug”), lived the American dream by running two successful stores. His mom, Sana Awadis (“Mama Rug”), teamed up with his dad to create their own YouTube channel that now has 1.62 million subscribers.
Bryan grew up with his older brother Brandon (born June 23, 1995) and enjoyed a typical American childhood centered around family values. Brandon’s interests led him toward basketball and college studies in journalism and media. Bryan chose a different path. The brothers managed to keep their close bond as they rose to fame. Brandon became a successful content creator with 6.51 million YouTube subscribers.
How gaming became his passion
Bryan discovered his love for gaming during his days at Mira Mesa Senior High School. He didn’t make the cut for the school basketball team, so he poured his competitive spirit into video games. He later said: “I was just in my room all the time gaming”.
His playful nature and love for pranks showed up early. Bryan started recording his pranks, which laid the groundwork for his future success.
Dropping out of college to pursue YouTube
Bryan started college at San Diego Miramar College after high school. His YouTube channel, which he launched on July 11, 2012, started picking up steam. During his first year, his prank videos attracted lots of viewers and started making money.
The choice to leave college wasn’t simple. Bryan faced resistance when he told his parents about his YouTube dreams. “They were like, ‘Nope. You’re not dropping out of college. I don’t believe in this YouTube stuff,'” he remembered. He stayed determined and made more videos.
Everything changed when YouTube sent him an $11,000 payment. This amount finally showed his skeptical parents that creating content could pay the bills. They let him take a break for one semester. Bryan threw himself into making videos and brought his family along, which viewers loved immediately.
The Rise of a YouTube Star
Brian started his YouTube trip in 2012 by uploading Call of Duty gameplay videos. His exceptional gaming skills and engaging commentary made him stand out among countless gaming channels on the platform.
Starting with Call of Duty videos
Brian joined FaZe Clan on November 26, 2012, and found his first community in the gaming world. He created short clips that showed off impressive trick shots in games like Modern Warfare 2 and Black Ops 2. These videos lasted only seconds but displayed his remarkable gaming talent. He then moved to commentary-style videos where he talked to viewers while attempting trick shots. This helped him build a more personal connection with his audience.
Breakthrough with the ‘Cocaine Prank’
Brian’s career changed forever on January 9, 2015, with his infamous “Cocaine Prank” video. He left salt in a plastic bag under his jacket and asked his mother to retrieve it while filming her shocked reaction. The video became a sensation on YouTube with over 27.2 million views and remains one of his most watched videos at 30 million views. Some viewers pointed out that many YouTube pranks were staged, but the entertainment value was undeniable.
Expanding into vlogs, challenges, and collaborations
After this viral success, Brian expanded his content beyond gaming. His channel grew to include:
- Vlogs showing his daily life and luxury purchases
- Creative pranks featuring friends and family members
- Challenges that expanded entertainment boundaries
- High-profile collaborations with celebrities and fellow creators like MrBeast and NBA stars
This content development became vital to his sustained growth. Brian knew how to adapt to changing viewer priorities and platform algorithms, which helped build his wealth. His transformation from a dedicated Call of Duty player to a versatile content creator with billions of views across multiple formats shows why his net worth keeps growing each year.
How FaZe Rug Makes His Money
FaZe Rug’s success goes well beyond his camera stunts and gaming skills. His sophisticated business operation has pushed his net worth to an estimated $4 million in 2025. He now earns between $18-22.4 million annually through various channels.
YouTube ad revenue and channel stats
YouTube stands as Rug’s biggest money maker with 27.9 million subscribers and over 9.8 billion views. His channel brings in $80,000-$150,000 monthly from ads. Recent analysis shows his YouTube earnings could reach $1.3-1.6 million monthly. His daily earnings swing between $287-$11,000 based on views.
Brand endorsements and sponsorships
Rug’s bank account gets substantially bigger thanks to deals with G FUEL, SeatGeek, and DraftKings. These sponsorships add about $500,000+ annually. His latest multi-year, multi-million-dollar deal with G FUEL also gives him an equity stake in the company.
Merchandise and product lines
His branded clothing and accessories line brings in roughly $500,000+ yearly. Limited edition drops tend to sell out fast, showing his strong fan following.
FaZe Clan ownership and tournament earnings
Rug’s position as a co-owner of FaZe Clan lets him benefit from tournament winnings over $9 million. While FaZe Clan once hit a valuation of $725 million, it now sits closer to $240 million after some financial hurdles.
Real estate and tech investments
Rug has broadened his portfolio beyond digital content. He owns multiple properties, including a $4.4 million luxury mansion in San Diego. His investments spread across cryptocurrency, NFTs, and tech startups. He sticks to a smart strategy: “saving at least half of his money and investing the rest in properties”.
Inside FaZe Rug’s Lifestyle and Spending
FaZe Rug’s digital success shows in his luxurious lifestyle choices. His spending habits show how YouTube fame turns into real-world luxury.
Luxury home in San Diego
A stunning San Diego mansion worth $4.4 million sits at the top of FaZe Rug’s property list. This 8,000-square-foot home has custom features built for content creation. You’ll find dedicated gaming rooms and filming spaces throughout. The property looks out over panoramic views and has a resort-style swimming pool with multiple entertainment areas that often show up in his videos. He used to own a $2.3 million house in the same area but sold it when he moved to this bigger place.
Car collection: Lamborghini, Tesla, and more
Car lovers might wonder about FaZe Rug’s investment in vehicles. His amazing collection has:
- A Lamborghini Huracán worth about $260,000
- A customized Tesla Model X valued at $130,000
- A Range Rover Sport around $90,000
- A Mercedes-Benz G-Class at about $150,000
He shows off other luxury cars in his content too. His collection proves his love for great cars and shows he’s ready to invest in high-performance vehicles.
Estimated monthly and yearly expenses
FaZe Rug’s net worth becomes clearer when you look at his big monthly expenses that go over $60,000:
His mansion needs about $15,000 monthly for maintenance and security. Content production takes up roughly $30,000 each month for equipment upgrades and production team costs. Personal expenses like clothes, dining, and travel add another $20,000 monthly.
His yearly spending reaches $720,000 – this is a big deal as it means that his lifestyle needs serious income to maintain. Unlike other young millionaires, he stays true to his roots and lives in his hometown instead of moving to celebrity spots like Los Angeles.
Conclusion
The Legacy and Future of FaZe Rug
FaZe Rug stands as evidence of digital entrepreneurship’s transformative impact. Brian Awadis built a million-dollar empire through determination and adaptability, starting with simple Call of Duty videos. His story definitely shows how content creators can build substantial wealth through multiple revenue streams instead of relying on platform monetization alone.
FaZe Rug evolved his content to match audience priorities while staying true to his personality. This smart approach helped him survive algorithm changes that ended many creators’ careers. On top of that, his decision to vary beyond digital content into real estate and investments created a financial foundation beyond his online fame.
His family plays a crucial role in his brand and success story. His parents’ support, though initially skeptical about YouTube as a career, became one of his greatest assets. Their video appearances helped viewers connect with his content on a deeper level.
Despite his wealth and fame, FaZe Rug managed to keep his connections to his roots. He chose to stay in San Diego rather than move to traditional entertainment hubs – a decision that reflects his values beyond financial success.
FaZe Rug’s net worth will likely grow as he expands his business ventures. His track record of adapting to changing markets points to longevity beyond many digital celebrities. His story showcases the creator economy’s remarkable potential, where a passionate gamer with a camera can build generational wealth through creativity and entrepreneurial drive.
FAQs
Q1. What is FaZe Rug’s estimated net worth in 2025? FaZe Rug’s net worth is estimated to be around $22 million in 2025, thanks to his successful YouTube career, brand endorsements, and various business ventures.
Q2. How much does FaZe Rug earn from YouTube monthly? FaZe Rug’s monthly earnings from YouTube are estimated to be between $80,000 and $150,000 from ad revenue alone, with potential to reach up to $1.6 million when including all income streams.
Q3. What are FaZe Rug’s main sources of income? FaZe Rug’s income comes from multiple sources, including YouTube ad revenue, brand sponsorships, merchandise sales, FaZe Clan ownership, and investments in real estate and technology startups.
Q4. How did FaZe Rug start his YouTube career? FaZe Rug began his YouTube journey in 2012 by uploading Call of Duty gameplay videos. He gained significant popularity after his “Cocaine Prank” video went viral in 2015, leading him to expand into vlogs, challenges, and collaborations.
Q5. What luxury items does FaZe Rug own? FaZe Rug owns a $4.4 million mansion in San Diego and an impressive car collection that includes a Lamborghini Huracán, a customized Tesla Model X, a Range Rover Sport, and a Mercedes-Benz G-Class.